WHAT IS ROSE POULTRY?
ROSE Poultry is Denmark’s oldest poultry brand. Our dedication to quality, consideration and animal welfare stems from our founder, Marie Pedersen – also called ‘Chicken Marie’. We have produced Danish chicken since 1952 - get a taste of our long history here
‘Chicken Marie’ founded Vinderup poultry slaughterhouse in 1952, now ROSE Poultry.
Marie was a passionate and energetic woman. She was at the forefront of the industry and set new standards for breeding and quality. Her motto was "quality, quality, quality", and she had an eye for animal welfare and sustainability long before these became popular terms.
That DNA lives on in ROSE Poultry. Danish, local quality with consideration for animals and the environment was the most important thing then, and still is today. We make an effort to transform passion and professionalism into healthy and tasty products for both consumers and climate – exactly as Marie would have done. Here, you can read much more about how our products are produced.
